The term "heaven" is often associated with a state of ultimate happiness and contentment. However, for many individuals struggling with social media addiction, it seems like an unattainable ideal. The constant pursuit of likes, followers, and validation can lead to a vicious cycle of craving and dissatisfaction.

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According to the documentary, social media platforms use algorithms that are designed to keep users engaged for as long as possible. This can lead to a vicious cycle of scrolling, liking, and commenting, which can be detrimental to mental health.