In a repack, you would see highlighted sections about the picnic basket. Why does a cheap wine taste better when drunk from a heavy bottle? Why does a mediocre meal taste better on a heavy plate? The physical weight of an object transfers to the perceived weight of the value.
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How a product or service is presented matters more than its intrinsic value. A slight change in wording can massively alter perception. In a repack, you would see highlighted sections
The context in which information is presented dictates how it is received. A restaurant charging for water feels stingy; a restaurant offering premium filtered water for a nominal charity donation feels virtuous. The physical reality is identical; the alchemy is in the framing. Conclusion The physical weight of an object transfers to
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